Explore the groundbreaking collaboration between Nike and fashion visionary Virgil Abloh. This meticulously crafted book delves into the creation of The Ten, a collection that reimagines ten of Nike's most iconic sneakers, including the Air Jordan 1, Air Max 90, Air Force 1, and Air Presto.

Drawing inspiration from Dadaism, architectural theory, and avant-garde movements, Abloh transforms each sneaker into a piece of industrial design, a readymade sculpture, and a wearable work of art. ICONS provides an in-depth look at Abloh's creative process, featuring original text messages between Abloh and Nike designers, prototype documentation, and treasures from the Nike archives.